Lead Generation Web Design for InSphero to Advance Drug Discovery
InSphero is a fast-growing biotech company that advances drug discovery using a combination of bioengineering, microtechnologies and 3D cell technology. They needed an updated website with compelling content to reach their target audience and generate leads.
Joining with the digital strategy team at Supreme Organization, I designed an appealing user interface for a responsive website to align with Insphero’s business goals. The new mobile-friendly navigation made it easier for customers to find information about services and products. I collaborated with illustrators to create dynamic 3D cell graphics and infographics to use throughout the site to enhance the user experience.
The result was a high-performing lead-generation website to differentiate Insphero in the pharma space and drive new business.